
Pronaca is a leading company in Ecuador’s food industry. It has developed its own virtual Chef, starred by Marcelo Peralta, the brand’s experimental chef. The goal is to make things easier for everyone who’s responsible for the family’s diet.
Users can browse recipes by name, ingredients or type of meal. The result not only shows how to make the dish, its ingredients and how long it takes; users can also see how the finished meal looks like by clicking on a link. There are also tips for choosing the best occasion for each meal and info about its costs. And there’s more: the Chef even calculates the ingredients according to the number of guests.
This virtual character can offer advice on other products from the brand, on the very best cooking methods and timings, and on how to preserve and manipulate food, always sharing the best cooking secrets and tips.