Platform
Features
Reviews

All-Around Best Features & Value

  • 100% free plan, non-expiring
  • Convert inquiries into appointments automatically
  • Web chat, Facebook Messenger and text
  • One-on-one premier consulting option for any size business
Review: 4.7

24/7 Live Chat Management

  • Human chat agents 24/7
  • Real estate specialists
  • Answer questions and book appointments
  • Extend your team with remote 24/7 assistants
Review: 4.5

Real Estate Chatbots for Lead Capture

  • Specializing in real estate
  • Automate and scale prospecting of buyers and sellers
  • Web chat, Facebook Messenger and text messages
Review: 4.5

Conversational Commerce Chatbot

  • Connect sales team with best buyers instantly.
  • Sales video tools
  • Conversational email tools
  • AI-powered buyer experience automation
4.2

11 Real Estate Chatbot Tools Guaranteed to Deliver More Qualified Home Buyers and Sellers

Real estate chatbots are best for the following real estate professionals:

New agents: Chatbots are especially helpful for new agents who want to build their business online while also engaging in networking and community events, and spending time with potential sellers at listing appointments.

Experienced agents: Agents who want to increase lead generation and sales can use their time more efficiently by providing site visitors targeted properties and qualifying those leads with a chatbot.

Brokers and team leaders: Brokers and agents can use chatbots to qualify leads and import contact information into a CRM. This simplifies the lead assignment process and ensures team members are pursuing high-quality leads first.

If you’re not sure if live chat and chatbots are a good idea for your real estate business, consider these three statistics:
  • Live chat increases conversions on your website by 45%.
  • Website engagement gets a 3x boost when a chatbot is present.
  • Consumers are 63% more likely to return to a website that has web chat.

 

Table of Contents

What are real estate chatbots and how can they grow your business?
#1. Best Real Estate Chatbot: MobileMonkey
#2. Best Real Estate Chatbot: Brivity
#3. Best Real Estate Chatbot: ReadyChat
#4. Best Real Estate Chatbot: Structurely
#5. Best Real Estate Chatbot: WP-Chatbot
#6. Best Real Estate Chatbot: Roof.ai
#7. Best Real Estate Chatbot: Askavenue
#8. Best Real Estate Chatbot: Chatra.io
#9. Best Real Estate Chatbot: Flow XO
#10. Best Real Estate Chatbot: Drift
#11. Best Real Estate Chatbot: Olark
How to choose the best real estate chatbot for your business

What are real estate chatbots and how can they grow your business?

Standing out as a top realtor is a major issue in the real estate industry, making it difficult to generate and nurture leads throughout the homebuyer’s journey. That’s where the power of chatbots and automation come into play.

Real estate chatbots function to improve the marketing, lead generation, qualification and follow-up by automating certain processes.

By using real estate chatbots, your business can continue to communicate with potential customers outside of regular business hours, or when the majority of agents are busy.

Chatbots can help website visitors find the best homes for their needs and budget, instantly answer frequently asked questions, and capture hot leads in a more interactive and streamlined process.

Here’s what chatbots can do that real estate agents and real estate firms should all take advantage of:
  • Explain how to buy, sell, and rent property to prospects and clients.
  • Search MLS listings.
  • Schedule property viewings.
  • Increase your number of qualified leads.
  • Multi-channel support
  • Save time and increase satisfaction with 24/7 support.

 

The following platforms have been highly vetted and qualified to make up the 11 best real estate chatbots you can find in 2023.

#1. Best Live Chat Software: MobileMonkey

MobileMonkey is an all-in-one chatbot platform that supports web chat, live chat, SMS and Facebook Messenger bots, and omnichannel marketing. Although it’s not built specifically for the real estate space, MobileMonkey has many realtors that love the platform, as well as all the features the other chatbot platforms on this list have, and more.

best real estate chatbot tools - MobileMonkey
Mobile Monkey Features:
  • Multi-channel chatbot platform on web and mobile app
  • Advanced live team features
  • Native web chat, Facebook Messenger, and SMS marketing tools
  • Visual-flow chatbot builder and editor
  • Chatbot templates
  • Multilingual
  • Zapier and other integrations
  • Always mobile-friendly
  • AI bots route requests and automate repetitive FAQs
  • Custom live chat handoff triggers
  • Analytics and reporting

 

Pros - MobileMonkey:
  • Extensive suite of chatbot tools and automation.
  • Mobile chat app with advanced support features.
  • Surprisingly easy to use for such a robust platform.
  • Chatbot builder and workflows.
  • Works across many channels (SMS, web chat, Messenger) and unifies all conversations in one inbox.
  • Unlimited contacts and leads on all plans.
  • Huge user community.
  • Live bot to human handoff triggers for web and mobile inboxes.
  • Mobile chat app with advanced support features.

 

Cons - MobileMonkey:
  • Frequently updating user interface due to new features.

 

MobileMonkey Pricing: You can get started building bots with a non-expiring version of MobileMonkey for free. If you need advanced automation and integrations, pricing then starts at $14.25/mo, and goes up to $299/mo.

#2. Best Real Estate Chatbot: Brivity

Brivity is a chatbot + human hybrid platform that’s built specifically for the real estate industry. Their chatbots are powered by AI/machine learning.

best real estate chatbot tools - Brivity
Brivity Features:
  • AI/machine learning chatbots
  • CRM
  • Lead qualification and lead nurturing
  • Auto-generate landing pages on IDX property and search pages
  • Click-to-call
  • Home valuation sites connected to your CRM
  • Text lead capture
  • Listing alert email drips
  • Community data (walk scores, school ratings, etc.)

 

Pros - Brivity:
  • Highly customized for the real estate market with many useful features for realtors.
  • Marketing and sales automation solutions for the real estate industry.

 

Cons - Brivity:
  • Fairly expensive when compared to some of the best live chat + chatbot combined platforms. You’ll be paying a premium for those real estate specific features that you could likely do without.
  • Pricing is said to be a bit high for smaller businesses.

 

Brivity Pricing: You will need to contact Brivity for details on pricing.

#3. Best Real Estate Chatbot: ReadyChat

ReadyChat is a web chat app built specifically for real estate agents that want to outsource lead qualification to live chat agents.

best real estate chatbot tools - ReadyChat
ReadyChat Features:
  • Web chat, live chat
  • Real estate savvy live agents
  • Customization options for your branding
  • Code free for users

 

Pros - ReadyChat:
  • If you’re looking to outsource your lead qualification to real estate savvy live agents, this is the web chat app for you.
  • 24/7 human customer service.

 

Cons - ReadyChat:
  • Not taking advantage of chatbots or automation, making this an expensive platform that relies 100% on humans.
  • Relying on a third party to talk to prospective clients.

 

ReadyChat Pricing: ReadyChat has three pricing tiers. The first package is $199/mo and includes up to 10 qualified leads, and is $15 a lead thereafter. The second package is $399/mo and includes up to 25 leads, and is $13 a lead thereafter. After that, you’ll need to contact ReadyChat for their Enterprise & Reseller Packages.

#4. Best Real Estate Chatbot: Structurely

Structurely is a real estate specific platform that uses AI/machine learning to qualify leads with their unique chatbot named Aisa Holmes.

best real estate chatbot tools - Structurely
Structurely Features:
  • Text and live chat
  • Use on Facebook Messenger, web chat, Zillow
  • Bot to human handoff and takeover
  • Lead qualifying bot
  • CRM integrations
  • Mobile app

 

Pros - Structurely:
  • Their bot, Aisa Holmes, builds rapport with potential clients and messages leads within a minute of first contact.
  • Aisa provides a personalized client experience by letting you pause the conversation and take over at any time. Alternatively, you can let the chatbot complete the qualification and set up a meeting without any work from you.

 

Cons - Structurely:
  • Pretty expensive for a chatbot platform built strictly for real estate, and without a lot of features that are included in other platforms with favorable pricing.

 

Structurely Pricing: Structurely has four pricing tiers. The Starter plan is $179 per month, and that gets you 1 seat and 50 leads per month. The Growth plan is $299 per month, comes with 10 seats, and 125 leads per month. The Build plan is $499 per month, comes with 30 seats and 225 leads per month. If you need more than that, you will need to speak with Structurely about pricing.

#5. Best Real Estate Chatbot: WP-Chatbot

WP Chatbot is probably the best WordPress chatbot on the market, which is why it comes in at #5 on the list. It’s a quick and easy way to get a sophisticated web chat app onto any WordPress site.

WP-Chatbot Features:
  • One-click-install for WordPress
  • Custom greeting messages
  • Add Messenger customer chat in web applications
  • Multiple languages supported
  • Traditional live chat and robust chatbot builder

 

Pros - WP-Chatbot:
  • Super easy to install.
  • Team-friendly inbox for your marketing, sales and support teams
  • Full integration with MobileMonkey
  • Complete chat history and contacts storage
  • Detailed positioning, customization and branding

 

Cons - WP-Chatbot:
  • Requires Facebook Messenger

 

WP-Chatbot Pricing: WP-Chatbot is free to get started. If you want the enhanced website chat widget for WordPress, pricing starts at $48/year total.

#6. Best Real Estate Chatbot: Roof.ai

Roof.ai is an AI/machine learning chatbot or virtual assistant for real estate agents. The services provides chatbots for capturing, qualifying, and routing leads to agents on your team.

best real estate chatbot tools - Roof.ai
Roof.ai Features:
  • Smart chatbots
  • Answer FAQs
  • Marketing automation tools
  • Behavioral tracking
  • Omni-channel support
  • Intergrations for CRMs
  • Solutions for marketing, customer care, mortgage and recruiting

 

Pros - Roof.ai:
  • Roof integrates with your agent roster and MLS to learn about your team and your listings.
  • Funnel leads into your router or CRM. If you don’t use any, Roof can send you lead notifications via email.
  • Bots are autonomous and keep learning from interactions with your customers.

 

Cons - Roof.ai:
  • No features that stand out above and beyond the best of the competition.
  • Pricing is expensive because it’s a niche product. With a little effort and customization, other platforms with more features when customized could get the job done better for less money.

 

Roof.ai Pricing: Get in touch with Roof for details on pricing.

#7. Best Real Estate Chatbot: Askavenue

Askavenue is a bot to human software that’s specifically designed for real estate.

best real estate chatbot tools - Askavenue
Askavenue Features:
  • Bot to human handoff
  • Notifications of real-time chat requests on mobile
  • Message insights
  • Message shortcuts and saved replies
  • Live chat
  • Chat transcript
  • Reporting dashboard
  • Automated greeting messages

 

Pros - Askavenue:
  • View detailed property information in the chat window.

 

Cons - Askavenue:
  • Although Askavenue has saved messages for faster replies, as well as smart tags, many other platforms have fully automated this process and do not require humans whatsoever.
  • They claim to be the only live chat software developed for real estate. By looking at this list, you’ll see that’s clearly not true.
  • Limited number of integrations.
  • Very expensive when compated to other live and web chat platforms with far superior features. You’re almost guaranteed to pay for their highest pricing category, due to the extremely low number of chats available per month in the lower pricing tiers.

 

Askavenue Pricing: Askavenue starts at $59 per month for up to 100 conversations. The second pricing tier is $249 per month for up to 300 conversations. And the highest pricing tier is $649 per month for unlimited chats.

#8. Best Real Estate Chatbot: Chatra.io

Chatra is live chat software that allows you to provide an easy way for visitors to talk to your business in real-time.

best real estate chatbot tools - Chatra
Chatra Features:
  • Live chat and offline messaging
  • Multilingual chat widget
  • Conversation history
  • Notifications and triggers
  • Google Analytics integration
  • Developer API
  • Zapier integration

 

Pros - Chatra:
  • Easy to install and use with useful features, such as proactive chat invitations, typing insights, real-time visitor list, and saved replies.
  • Keeps conversation history, even including unsent messages.
  • Has the capability for group chats among agents.

 

Cons - Chatra:
  • Somewhat lacking when it comes to automation tools and chatbot capabilities.
  • Admin tools are limited and the platform is not built well for teams at this time.
  • Not built specifically for the real estate space, but has everything you need.

 

Chatra Pricing: Chatra has a Free Forever plan for 1 agent. Their one paid for plan is $15 per agent, per month.

#9. Best Real Estate Chatbot: Flow XO

Flow XO is another more complete solution for building chatbots, hosting them and deploying them across different channels/platforms. Although it fits into the enterprise chat software category, Flow XO has very reasonable pricing and solutions for small and medium-sized businesses as well.

best real estate chatbot tools - Flow XO
Flow XO Features:
  • Virtual welcome mat for visitors
  • Lead capture tools
  • Live chat
  • Ability to answer simple questions
  • Accept payments through your bot
  • Messenger, Slack, Telegram, Twilio, web chat

 

Pros - Flow XO:
  • No coding skills required and easy to use user interface (UI).
  • Not only limited to Facebook Messenger. You can also build chatbot widgets for your website or integrate them with suitable third-party platforms.

 

Cons - Flow XO:
  • Although the user interface is elegant, the ability to actually create a bot in a reasonable amount of time is a problem.
  • No easy human to bot handoff, making your bot largely responsible for all customer and site visitor interactions. Lots could go wrong here.

 

Flow XO Pricing: Flow XO has a free account to get started. Paid versions start at $19/month, which gets you 5,000 interactions and you can add 25,000 by paying an extra $25/month and add five more bots for an extra $10/month.

#10. Best Real Estate Chatbot: Drift

Drift is a platform that utilizes live chat and automated chatbot software.

best real estate chatbot tools - Drift
Drift Features:
  • Mobile application
  • Manage complex customer cases through tickets
  • Option for automated messaging
  • Automate activities with a chatbot
  • Store data about visitors
  • Marketing and sales automation
  • Integrates with other business systems

 

Pros - Drift:
  • Strong lead generation features
  • Ease of use
  • Lots of automation tools to choose from

 

Cons - Drift:
  • Pricing is extremely high compared to the competition which offer similar or better feature sets, especially if you have multiple teams and want to route chats between them
  • Mobile application and web chat has many bugs, for example it has an issue where the web chat thinks you are a returning visitor (eg: Hi, welcome back Sarah) even though you are not that person.
  • Many competitors outscore Drift in key feature areas (like bot builder) and sell for a lower price
  • The bot builder is less powerful than other products (MobileMonkey, ManyChat, Chatfuel, etc.) yet is only available in the enterprise edition
  • No support for messaging (SMS, Facebook Messenger, WhatsApp, etc.)

 

Drift Pricing: Drift has a free plan that doesn’t include any notable features. After that, pricing begins at $50/mo and then jumps to $400/mo, $1500/mo and custom pricing with an additional charge for each user.

#11. Best Real Estate Chatbot: Olark

Olark is slightly different than other platforms and tools on this live chat software list. Olark is a live chat plugins and integrations platform for Salesforce, WordPress, CRMs, help desks, Slack, ecommerce sites, and more.

best real estate chatbot tools - Olark
Olark Features:
  • Live chat
  • Real-time reporting
  • Automated messaging
  • Team management tools
  • Live chat reports and analytics
  • Chat transfers and routing
  • Auto greeter
  • Visitor details

 

Pros - Olark:
  • Ease of use, real-time reporting, automated messages, and simple team management tools.
  • Highly customizable to fit your live chat needs.
  • All live chat transcript on the platform is searchable.
  • “PowerUps” allow you to pay only for the features you need each month.

 

Cons - Olark:
  • Integrations aren’t very well developed. However, there are a lot of them.
  • Limited automation features, but not completely bare bones.
  • Chatbot is not “smart”, meaning it’s not using any AI/machine learning, and automation of the bot is very limited.

 

Olark Pricing: Pricing for Olark is very straightforward. It’s $19 per agent / per month.

How to choose the best real estate chatbot platform for your business

A real estate chatbot can serve a number of different purposes for a real estate business, from lead generation, to marketing, to scheduling, to simply acting as the artificially intelligent face of a company in order to attract and engage new customers.

That’s why determining what the bot will do and what platform best supports those functions is an important step to implementing a great automated chatbot solution.

Step 1 - Decide what the real estate chatbot will do. Because there are so many options available for real estate chatbot functionality and features, it is important to map out specifically what duties you want the chatbot to serve for your real estate business. This includes the method of communication -- i.e. artificially intelligent methods such as natural language processing, or menu-based conversational funnels -- and the budget that you are willing to spend on the creation and implementation of the chatbot.

Step 2 - Shop for real estate chatbot platforms. Not all platforms are the same so it’s important to go into this knowing exactly what it is you’re looking for in the real estate chatbot platform you choose. Make sure it includes all of the required features for your chatbot and that it falls within your chosen budget.

Step 3 - Weigh the pros and cons of each platform viewed and pick the one that most closely resembles what your business needs. Pick a platform that is within your budget and has the best features available for your pre-determined list of real estate chatbot functionality.

Step 4 - After understanding the contract with the platform company, deploy the chatbot.

We hope you’ve found the best real estate chatbot software for your business. Please let us know what you think and if you feel other more qualified platforms should have made the list. Thank you!

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