"We wanted to make finding out about careers and training on the internet more interactive," explained Sue Fairest, skills development manager at Improve. "Rather than having to trawl through pages of information trying to find what you're looking for, you can ask Dunkan very specific questions. Or, if you're not sure what you're looking for, Dunkan will ask you a series of yes or no questions before suggesting areas of interest he thinks might suit you best.
"Although Dunkan offers lots of fun elements, including a recipe for how to make him, he points the way to some important and serious information. He's targeted at everyone interested in working in food and drink manufacturing - from school-leavers to adults wanting a change of career, and existing employees who want to explore different job opportunities within the sector. He provides a light-hearted, user-friendly way to access the extensive information Improve has compiled about food and drink careers."
The launch of Dunkan is part of Improve's new Information, Advice and Guidance programme, which aims to raise awareness about careers within food and drink, and help engage employers in new ways of attracting potential employees.
Synthetix successfully launched its second Virtual Agent deployment into the Utilities sector for the organisation delivering water and sewage services within the north east of England, Northumbrian Water.
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